Overview/Summary of SYMLOG and McClelland's Social Motives
Social motives (McClelland):
a theory of three needs that outline how an individual is motivated to behave. The
needs are more closely associated with measurements within the SYMLOG system than
many other models, with the need for achievement close to the F dimension; need
for affiliation close to the P dimension, and need for power associated with the
U dimension. These achievement needs, however, are not bi-polar, as with SYMLOG.
For a more in-depth comparison click here.